Web Campaign

26/07/2009
FayObserver.com

Visitors bureau's Meroski discusses promotional videos

Visitors bureau's Meroski discusses promotional videosFayObserver.comJohn Meroski, the bureau's president, said the madcap Internet Marketing Campaign that featured the videos has been scuttled. Meroski said he has learned ...

26/07/2009
Huffington Post

Ill Communication: President Obama's Misguided Health Care Strategy

USA TodayIll Communication: President Obama's Misguided Health Care StrategyHuffington PostThe Campaign was a simulation, part of an intensive 5-day Campaign boot camp, but even though Roberts was fake (I had to play her in drag - that's for ...Obama shifts to Campaign mode on health reformWashington ExaminerAd Wars Over Health Care Overhaul Heat UpKaiser Health NewsWhere's the $2500 Savings Obama Promised?Heritage.orgWashington Post -Wall Street Journal -The Australianall 13,902 news articles »

24/07/2009
How Do

Hyundai drives innovative online campaign through PushON and Brazen

Hyundai drives innovative Online Campaign through PushON and BrazenHow DoThe agency's Brazen Productions experiential arm then teamed up with fellow Manchester firm PushON to create the 30beats Online Campaign. ...

24/07/2009
New York Times

Advocates Ask Google for Privacy Guarantees in Online Library

Advocates Ask Google for Privacy Guarantees in Online LibraryNew York TimesCindy Cohn, legal director at the Electronic Frontier Foundation, said that she decided to go ahead with the public Campaign after months of discussions ...and more »

23/07/2009
PR Web (press release)

Blackwave Creative Helps Naked Cowboy Run for Mayor of New York City

Blackwave Creative Helps Naked Cowboy Run for Mayor of New York CityPR Web (press release)Blackwave Creative, a full-service Online Branding agency based in Parsippany, NJ, helped launch the Naked Cowboy for Mayor Web Campaign with the "do more ...and more »

21/07/2009
ClickZ News

FedEx Enlists Fred Willard, Bob Odenkirk for 'Infomercial' Campaign

New York TimesFedEx Enlists Fred Willard, Bob Odenkirk for 'Infomercial' CampaignClickZ News... Tom Goes to the Mayor), are the centerpiece of an Online Campaign that includes display and pre-roll ads on sites like Hulu, Yahoo and YouTube. ...Madison Avenue Will Be Watching FedEx's Web VideosNew York TimesNew FedEx Campaign skips broadcastersRadio Business ReportFedEx turns to comedy star Fred Willard to sell brand onlineMemphis Commercial AppealBtoB Magazine -Beet.TVall 7 news articles »

20/07/2009
New York Times

Madison Avenue Will Be Watching FedEx's Web Videos

New York TimesMadison Avenue Will Be Watching FedEx's Web VideosNew York TimesFedEx unveiled another Online Campaign in June, but it was a public relations rather than advertising effort, not executed by BBDO. ...and more »

17/07/2009
USA Today

Interfaith Internet: Religious groups call for more access

Interfaith Internet: Religious groups call for more accessUSA TodayThe Campaign, called "Bring Betty Broadband," uses a short video with a cartoon character who struggles to use her computer without high-speed Internet ...

17/07/2009
Mediapost.com

Do Social Media 'Experts' Overestimate Their Abilities?

Do Social Media 'Experts' Overestimate Their Abilities?Mediapost.comOn average, marketer's confidence in measuring the effect of their online brand-building Campaign didn't fare much better at 5.3 out of 10. ...Brand Marketers Still Reliant on Click-Throughs to MeasureClickZ NewsConsumer Generated Video Ad Campaign TipsReelSEO Online Video Newsall 3 news articles »

16/07/2009
Examiner.com

Nonprofits learn from online Obama presidential campaign manager

Nonprofits learn from online Obama presidential Campaign managerExaminer.comAnother key element of the Online Campaign was to understand a “Ladder of Participation,” Gensemer told attendees. The question is how do you mobilize your ...